Maff Ali

Store Manager – Liverpool

Maff manages a Liverpool store and contributes to the GreetVape blog’s content. He is an expert in the vaping industry news, trends, and regulations. Holding a business degree from Liverpool John Moores University, he brings extensive experience in retail management and marketing. His in-depth knowledge of UK vaping laws and market shifts ensures reliable insights on legislation, packaging updates, and retailer strategies.

What’s your experience in the vape industry, and what do you focus on now?

I manage a GreetVape store in Liverpool, backed by 8 years in retail. I started vaping to quit smoking and stayed for the flavours and the tech. It’s like building a playlist; everyone has their own mix. Now I handle staffing, suppliers, and trends, making sure customers find what suits their style, not just what’s popular.

In what part of vaping do you consider yourself a vape expert?

I tend to focus on the regulatory side, particularly UK vape law updates, product packaging rules, and other such concerns. It’s not always exciting, but it matters. If a vaping product is banned or a new labelling requirement is coming in, someone must explain that in plain terms. That’s what I try to do.

How do you maintain your authority and stay informed about industry changes?

I follow government consultations, UKVIA announcements, and trade news regularly. As the manager of a vape shop, I also get updates from suppliers and compliance reps, so I usually hear things early. Then it’s a case of translating that into language that customers and even staff can actually use.

What sets your perspective apart, and why should readers trust you?

I’m not just reading headlines, I’m implementing the changes myself. If new vaping rules and regulations are coming, I’m adjusting stock, retraining staff, and updating signage. That hands-on side means I can explain what a new rule really means for the average vaper walking into a shop.

The Latest Articles from Maff Ali

How E-Liquid Works: The Science Behind Vape Juice

How E-Liquid Works: The Science Behind Vape Juice

If you’re just getting into vaping, you’ve probably come across the terms PG (Propylene Glycol) and VG (Vegetable Glycerin). They might sound technical, but don’t worry, they’re just the main ingredients in most e-liquids, and they play a big role in how your vape tastes, feels, and looks when you...

Ultimate Guide to Vape Kits

Ultimate Guide to Vape Kits

A Comprehensive Guide for Smokers to Quit Smoking

A Comprehensive Guide for Smokers to Quit Smoking

The Ultimate Guide to Vaping

The Ultimate Guide to Vaping

Pod Kits vs Pen-Style Kits: What’s the Difference?

Pod Kits vs Pen-Style Kits: What’s the Difference?

New to vaping and not sure where to start? You're not alone; many first-time vapers ask the same question: Should I go for a pod kit or a vape pen? Both are solid beginner-friendly vape kits, designed to offer a simple, hassle-free switch from cigarettes. But they each have their...

How Vape Juice Are Made: Step-by-Step Process

How Vape Juice Are Made: Step-by-Step Process

Vape juice, sometimes called e-liquid or vaping liquid, is made by mixing just the right amounts of vegetable glycerin (VG), propylene glycol (PG), nicotine, and flavourings specially made for vaping. Each part has its own job, some help create the vapour, others add flavour or give the throat hit you...

Nicotine Salts vs Freebase For Pod Systems

Nicotine Salts vs Freebase For Pod Systems

Vaping has revolutionised how smokers and nicotine users satisfy cravings, with pod systems quickly becoming the most popular devices for convenience, portability, and ease of use. But when it comes to nicotine salts vs freebase, choosing the right nicotine type for your pod can make all the difference in your...

How to Maintain Your Vape Kit: Tips to Make It Last Longer

How to Maintain Your Vape Kit: Tips to Make It Last Longer

Does your vape kit seem to die out quicker than it should? You’re not alone. Many vapers unknowingly reduce their device’s lifespan by overlooking routine vape maintenance. But here’s the thing: Poor upkeep doesn’t just wear out your kit; it hits your wallet, too. Replacing vape coils, pods, or even...

How many cigarettes are in an Elf Bar

How many cigarettes are in an Elf Bar

As Elf Bars take over the shelves and the streets, many smokers are wondering just how they stack up against traditional cigarettes. With more people turning to vaping as a supposed cleaner and more modern alternative, Elf Bars have sparked a surge of interest — but also a fair share...

Hayati Pro Max Plus Review: Is This the Best Disposable Vape for 2025?

Hayati Pro Max Plus Review: Is This the Best Disposable Vape for 2025?

In a world bursting with disposable vapes, finding a device that truly stands out can feel like searching for a needle in a haystack. Enter the Hayati Pro Max Plus 6000, a next-generation disposable vape that promises up to 6000 puffs, a smart LED battery display, USB-C fast charging, and...

2025’s Best Vape Coils for Flavour Lovers [UK Edition]

2025’s Best Vape Coils for Flavour Lovers [UK Edition]

Flavour Feels Off? It’s Probably Time to Change Your Vape Coil If your vape suddenly tastes dull or burnt, I completely understand your frustration. It’s easy to blame the e-liquid, but in most cases, it’s your vape coil that’s lost its edge. In the UK vaping world, the coil is...

How to Prime Vape Coils for Maximum Flavour & Longevity

How to Prime Vape Coils for Maximum Flavour & Longevity

If you’ve ever taken that first puff on a new coil and instantly regretted it due to a burnt taste—trust me, I’ve been there. That unpleasant flavour isn’t just annoying; it means your coil may already be damaged. But don’t worry, learning how to prime a coil is the right...

Understanding Vape Coil Resistance and Vaping Styles

Understanding Vape Coil Resistance and Vaping Styles

When I first started vaping, all the technical terms confused me, especially coil resistance. But once I understood what it meant, my whole vaping experience got way better.So, what is coil resistance?It’s a simple thing. It’s measured in ohms (Ω), and it affects three major parts of your vape: Flavour...

How To Choose The Right Coil For A Vape

How To Choose The Right Coil For A Vape

Are you searching for the ideal vape coil? You are at the right place! Choosing the right coil for a vape is important to enhance your vaping experience. The vape coil plays a crucial role in determining your electronic vape's flavour, cloud production, and overall vaping performance. When you know...

When to Change Your Vape Coil: A Complete Guide

When to Change Your Vape Coil: A Complete Guide

If you’re into vaping, you’ve probably heard about vape coils, but do you know what they do? These heating coils are the heart of your e-cig, which heats the e-liquid and turns it into the flavourful clouds you want. But like anything else, coils don’t last forever! Using a worn-out...

Step-by-Step Guide: Fixing Burnt Vape Coils

Step-by-Step Guide: Fixing Burnt Vape Coils

Ever taken a hit from your vape and been hit back with that awful burnt taste? Yeah, we’ve all been there, and it’s the fastest way to ruin a good vape session. That nasty flavour usually means your coil is burnt, and it’s something every vaper deals with sooner or...

Beginner's Guide To Vape Coils

Beginner's Guide To Vape Coils

Finding the perfect vape coil can change your vaping experience, whether you're aiming for massive clouds, rich flavour, or a smooth nicotine hit. With so many options available, it can feel overwhelming to pick the right one. That's why we’ve crafted this expert guide to the best vape coils of...

How To Choose The Best Vape Kit For MTL Or DTL Vaping In the UK

How To Choose The Best Vape Kit For MTL Or DTL Vaping In the UK

Vaping is all about finding the perfect kit that matches your style. Do you want a smooth, cigarette-like hit or big, bold clouds packed with flavour? Because the kit you pick makes all the difference. Mouth-to-lung vaping kit: That's a delightful, simple draw, similar to a cigarette. Perfect for beginners...

UK Vapers' Guide To Choosing The Best Vape Gear In 2025

UK Vapers' Guide To Choosing The Best Vape Gear In 2025

New vape kits and fresh starts are for the new year! 2025 has much to offer, whether of your reasons for quitting smoking, updating your Vaping Gear, or simply being interested in the latest vape technology. According to research, Billions of people are using alternative products like e-cigarettes, which are...

Why Vaping Is a Better Alternative to Smoking in the UK

Why Vaping Is a Better Alternative to Smoking in the UK

Vaping has become a popular smoking alternative in the UK for some good reason. While not risk-free, it's widely recognised by public health bodies like the NHS, and public health benefits England considers it a significantly less harmful option. According to research, users who want to quit smoking for vaping...